Some random thoughts
Are my tweets sexist?
3.23.2010
I ask this because of looking at my followers 68% of them are men (I used ad.ly to get this info). Its been proven that in the twittersphere (& social media in general), woman are just as active men, if not more so. So why don’t I have more women following me I wondered?
• Do I come off as sounding misogynistic?
• Have I tweeted blatantly sexist material?
Is there an island of forgotten comps?
3.22.2010
I’m sure this happens to all designers–a project gets going and the design is coming along well, birds are chirping, the air smells fresh, and then BAM; the client dies. No, that didn’t happen, but sometimes it feels like that, when your beautiful comp just lies in the ether with nowhere to go after a project derails.
Perhaps you can reuse the design, perhaps not. I am not trying to say it was wasted effort, unless of course you get shafted on the money side. I rarely think anything I do (work-related) is a waste of time. Leisure activities are, of course, an entirely different beast however. I also don’t ever really reuse a design as all my jobs are from scratch, with only other sites used as a reference point to jump off from.
Tags: Design, eagle, project derail
Posted in Design |
Has 'fremiuim' business ruined us youngins?
3.8.2010
For me it started with Hotmail. I got a free email account in the mid-90s and started down the web road. Sure, I could have upgraded to a paid account for more storage space, but I was a young teen and didn’t really need anything more. A few years later, Google dropped on the world, and we’ve never been the same.
Shortly afterwards, Gmail came out and if you got an invitation, it was free and awesome. Hotmail and others that wanted to charge for storage had to drop that business model or lose out to Gmail. In the end, it didn’t really matter, as Gmail quickly became the most popular webmail (tho a good amount of people do still have AOL(remember them?), Yahoo!, and Hotmail accounts), and we all became accustomed to free webmail service.
Think Vitamin needs an email overhaul methinks.
2.22.2010
I don’t like to overstep my boundaries often, if ever. But I felt compelled to do so this past Friday.
This was because I received my first email from ThinkVitamin after joining their mailing list earlier this month. ThinkVitamin is the blog of the extremely talented webbers from Carsonified. Their site and blog is extremely well designed and built, so I figured their email template would follow suit.
However, I was extremely disappointed when I opened their email only to find what I would describe as a cookie-cutter template that was being used. I found this ironic and slightly funny after reading an article on their blog about cookie-cutter websites nowadays. Besides the same colors (sort-of) used in the email and on their website, I felt nothing in the email continued the brand they had obviously worked hard to establish.
Tags: branding, email design
Posted in email marketing |
How many clicks does it take to get to your content?
2.16.2010
This is something that just popped into my head the other day, while trying to come up with catchy blog titles. Perhaps that’s not the best way to come up with good posts, but in this case I think it’s valid.
Like the old lollypop saying ‘How many licks does it take to get to the center of a tootsiepop,’ you need to be very conscious of this idea when creating your web architecture. It’s amazing how many sites have great information that is buried under layers of beauty pages. Not only is this a bad idea in terms of SEO (more on this later), but it’s very, very frustrating for users.
Tags: seo, usability, web design
Posted in content |
Does KGB really give a better result than Google?
2.10.2010
That’s just what I intend to find out. I just saw an ad on TV claiming SMS service KGB gives you an “answer,” and not a list of results. That’s great, but is it just marketing? Can an SMS-result really be better targeted for me than the almighty Google?
Let’s say our lovely dachshund decides it’s too cold out, and the carpet will do just fine for her (jk Bean, I know you would never…). Obviously, I’d be in need of a local Arlington carpet cleaner, and sooner rather than later.
Tags: google, kgb, local search
Posted in marketing |
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